‘Guess How Much I Love You – The Adventures of Little Nutbrown Hare’ Sleepwear Range Announced

SLR Productions announces deal with Target for Easter-themed range to coincide with new content.

March 17, 2025

SLR Productions’ “Guess How Much I Love You - The Adventures of Little Nutbrown Hare” is set to arrive on the shelves of Australian retailer, Target, for the first time with an exclusive sleepwear range. 

The Target deal, which Mitch Dowd’s Brand Lab brokered on behalf of SLR Productions, sees exclusive matching family and sibling pajamas arrive at the retailer just in time for Easter, coinciding with an Easter special from the animated series.

The “Guess How Much I Love You – The Adventures of Little Nutbrown Hare” family matching Easter cotton long-sleeved pajamas are available for the entire family – from baby, kids, youth, women’s and men’s – and feature an all-over Easter print in blue.

On Mar. 20 and Mar. 27, “Guess How Much I Love You – An Enchanting Easter” will return to the big screen in Australia as part of EVENT’s Little Kids screening sessions across 33 EVENT locations as well as 11 Birch, Carroll & Coyle cinemas and two Greater Union venues. The three-episode special, comprising of “An Enchanting Easter,” “Fly The Nest” and “Treasure Hunt,” will also screen as general programming on Easter Saturday, Apr. 19, at the cinema locations.

“We’re so delighted to see ‘Guess How Much I Love You – The Adventures of Little Nutbrown Hare’ come to retail life ahead of Easter in such a beautiful way through this exclusive sleepwear range at Target in Australia,” says Suzanne Ryan, chief executive officer, executive producer, SLR Productions. “The timeless charm and heartfelt storytelling of Little Nutbrown Hare continues to connect with families across generations, whether on screen or through cozy moments at home. We’re thrilled to be able to offer families the opportunity to celebrate Easter together in a new way, both in matching pajamas and through the return of our beloved Easter special to cinemas nationwide.”

Related:Imagine Learning Partners with Dr. Seuss Enterprises

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